Gong for Strategic Initiatives

bet big. and win.

Gong’s early insights into what’s working — and what's not — gives your team the confidence to take big-bet initiatives to market successfully.

2000+ Raving Fans

SUCCESSFUL STRATEGIC OUTCOMES

Strategic initiatives either move critical business metrics forward or fail. Nailing strategic goals is easier when you know how the market responds in real-time, so you can make adjustments accordingly.

Reality: Unfiltered

Assumptions are the kiss of death. Make the right moves using clear insights into how initiatives really land with your target market.

End-to-end visibility

Stop waiting an entire sales cycle for results. Know from day one whether your initiative is succeeding — or failing — and why. Course correct if necessary.

Real-time evolution

Analysis after the fact just doesn’t cut it. Use continuous market feedback to iterate your program in the field so your big bets pay off.

3 ways gong promotes predictable gtm success

RUN MARATHONS IN YOUR
BUYERS’ SHOES

Most companies say they’re customer centric. You really can be. Understand your buyers’ reality by learning from what they say in every experience with you. With messaging that resonates, more of them will choose you over the competition.

3X

Increase in pipeline

ELIMINATE UNWELCOME SURPRISES

When you know who’s executing well, who needs help, and how your initiative is landing in the market, you can avoid unwelcome surprises by reinforcing what “good” looks like.

40%

Increase in sales methodology adoption

TIE OUTCOMES TO OBJECTIVES AND PROVE IMPACT

Take the mystery out of hitting the goals you set. Know whether the field is adopting, and use early directional insights to iterate once your initiatives hit the market. Continuous market insights put you in control of successful outcomes.

50%

Increase in win rate

We’ve enhanced our talk tracks on new strategic initiatives by hearing how the top AEs at our company talk through scenarios. It’s super helpful to learn and share with each other to perfect our craft.

Brittany Nicholas
Velocity Sales Manager

WHY REVENUE LEADERS RELY ON GONG

Gong gives your revenue teams a better grasp on reality with insights into what works. Cross-functional teams use Gong to innovate faster and build successful strategic initiatives.

READY TO ALIGN WITH YOUR BUYER?